Monthly Archives

November 2014

Three From Free 01/12/14

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Great unique in restaurant experience. A very loose tie in but who cares it’s fun and great vision. I’m wondering if any of the diners were on first dates. Nice one!- Ness Ok Go! A US Alt-rock band has created a brand of music video’s that transend their music. Their latest creation racked up more than 2.7 million youtube hits in 24 hours. Shot in one continuous shoot, this creation took 60-70 takes to get right. The band is an inspiration for creating out of the box content that engages the consumer and in this case, speaks for itself- Hannah      This is my sort of advent calendar (actually more of a Jack Daniels man myself), it’s a Ginvent calendar! Behind each of the 24 windows lies a different 3cl sample of fantastic gin. Get in quick you get to open window 1 today! – James

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Three From Free 20/11/14

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1) We’ve been loving the witty responses from various brands in the aftermath of the Mrs Kardashian-West photo shoot in Paper Magazine. Great to see the likes of Nissan, Nestle and Budweiser showing a cheeky side!  Here is some of my favourites – Stella   2) I love a campaign based on truths- however shocking. South Korea has the second highest rate of suicides in the developed world,  and the Mapo Bridge in Seoul is a particularly tragic spot. Every year, dozens of people tragically jump to their death. To do something about this, Samsung came up with the “Bridge of Life”: a light-and-message system that gets people out of themselves, and seeing the essential side of life again. The company claims the suicide rate has fallen 77% on the bridge as a result. Below is a clip talking about the making of the project:Samsung Life Insurance ‘The Bridge of Life’- James 3) CUTE DOG CONTENT ALERT. We want this beagle as our office dog (except Ness and Stella because they don’t like dogs!) – Hannah

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Three From Free 14/11/14

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Goodbye to the red and white! Coca-Cola has broken down their brand guidelines and launched six limited edition coloured cans for summer!  Colour Your Summer is a great re-invention of an iconic brand, that adds fun and vibrancy to young adults over the warm months. Pink is my favourite! – Stella This is pretty pawe-some! Uber taxis celebrated National Cat Day by delivering kittens to customers in seven cities across America. Customers paid $30 to snuggle with the adoptable felines at their homes and offices for 15 minutes, with the profits going to charity. To order the kittens, Uber users loaded up their Uber app, and if kittens were available, they could select the “KITTENS” option and little cat faces replaced the taxis on the map. I’m a dog person, but even I would love this! – Hannah I love this sentiment, it’s something we should all take into our day to day operations and make us remember why we love what we do! – James

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Three From Free 06/11/14

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Fresh from Halloween last week I wanted to share this piece of gold… Echoing  its ‘Unbelievable’ marketing strapline, Pepsi Max partnered with Odeon Cinemas to create this Hallowe’en PR stunt using face tracking technology! – James A new read! I love an early morning coffee and a flick through the newspapers so I’m chuffed to hear there ‘s a new National Newspaper launching! – Stella Sculptures by the Sea is cracking this year. Here is my favourite thanks to a great initiative by SunSense! Get down and get inspired! – Hannah

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